Let Turk research for you

Being interested in, and recently done a fair bit of reading about, human subjects research, this article from a couple of months ago about using Amazon’s Mechanical Turk for running human subjects experiments caught my eye. It’s a pretty neat idea for pulling in volunteers from a variety of demographics, with some obvious concerns – are people who they say they are, and how much effort will they put into the experiment being the major obvious ones. The article gives some nice specific suggestions for avoiding biases, cheaters, testing the correctness of your study, and addressing other issues. If done well, this seems like a clever way to recruit and manage anonymous subjects.

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